Private Equity Firm Purchases .org registry

What’s a Premium Domain Name?

Forbes has recently published an excellent primer on Premium Domain names. In short, Aapremium domain name is a high-quality domain that investors often buy and sell with the aim of making a profit. The key aspects of a Premium Domain name are:

  • Trustworthy TLD.
  • Brevity.
  • Generic value.
  • Contains keywords and high domain authority.

The key concept for Premium Domains are brandability. These are domains for concepts that can be considered so ubiquitous that they can find a larger market share than other domain names. Those interested in Premium Names can contact a domain registrar to inquire if they can register a Premium name.